Moovi Core, the base platform your removals business runs on.
Moovi Core is the base platform of the operating platform for the removals industry. Most people searching for a removals CRM are really looking for the system their whole business runs on. Moovi Core is that. It is not a CRM, it runs the whole operation on one connected record, with Moovi Agent, Moovi Crew, Moovi Warehouse and My Moovi all part of the same connected platform.
The problem
Leads sit in one tool, the job lives on a whiteboard, the customer history is split across inboxes and notebooks. Nothing carries through, so everything gets re-keyed and things fall between the gaps.
How Moovi does it
One connected record carries each job from first enquiry through survey, quote, schedule, crew, warehouse and invoice. Leads, customers, jobs and communication live in one place, so the office and the field are always looking at the same single source of truth.
- Leads, enquiries and customers in one place
- The full job lifecycle on one record
- Office and field on the same source of truth
What this means for you
What this means for you: every job is entered once instead of re-keyed across systems, so the admin hours come back. And because the survey, the signed quote and the loaded inventory all sit on one record, you can catch when a job turns out bigger than quoted and charge for it, instead of swallowing the cost.
Frequently asked
Is Moovi a CRM?
No. Moovi is the operating platform for the removals industry. A CRM manages contacts and leads. Moovi runs the whole operation, from the first enquiry all the way through to the final invoice and review, on one connected system. Most removals software is a CRM with a few bolt-ons. Moovi is the system the business actually runs on.
What does operating platform actually mean?
It means Moovi is the system your business runs on, not one tool among many. A point solution does one thing, a quote or a job sheet, and leaves the rest to other systems. An operating platform connects every part of the operation on one shared record, so the survey becomes the quote, the quote becomes the job, the job briefs the crew, the crew's work updates the warehouse and the customer, and it all ends in an invoice and a review, without leaving the platform.
How is Moovi different from other removals software?
Most removals software was built for one job, then had other features bolted on around it over the years. Moovi was built from the start as a single connected platform, so the same job record runs from enquiry to survey to quote to job to crew to warehouse to invoice without anything being re-keyed or lost between systems. It is also built and owned on enterprise-grade infrastructure rather than older hosted software. The difference an operator feels day to day is that everything is in one place and everything talks to everything else.
What Core actually is
Core is the spine. An enquiry becomes an opportunity, an accepted quote becomes operational work, that work becomes a day with people and vehicles against it, and the whole thing stays one record while every other part of the platform reads from it and writes back to it.
From enquiry to decision
An enquiry arrives and becomes a real opportunity rather than a note in an inbox, carried through survey, quote and decision with an owner and a next step.
The consequence is that follow-up stops depending on who remembers. You can see what never reached survey, what never became a quote and what is still open, and tell a genuine loss apart from something nobody chased.
Accepted work becomes operational work
The moment a quote is accepted, Core turns a commercial agreement into an operational job and checks it is ready to be planned.
This is the hinge most systems skip. A quote is a document; a job is a commitment to put people somewhere on a given morning. Making that conversion explicit means the thing in the diary is the thing that was sold, and anything unresolved surfaces before it becomes a problem on the day.
Work that does not fit a tidy shape
Removals work rarely fits one day, one van and one address. Moves that run across several days, packing handled as its own piece of work, and jobs with more than one collection or delivery point are all planned as what they actually are, while still belonging to one customer and one job.
The plan and the reality stay the same object. Costing a long move, briefing a crew for the second day and telling a customer when the packers arrive all read from one place.
Who goes, and whether they should
People and vehicles are matched to work with their suitability taken into account rather than assumed, and problems are surfaced before anyone is dispatched.
That is only possible because the workforce and the fleet are not separate filing cabinets. Who is available, what they are cleared to do and what the job needs are all part of the same operation.
More than one branch
Operators with several sites need local autonomy and group visibility at once. Moovi represents branches inside one business rather than as separate systems to be reconciled.
Work can cross between sites, stored goods can move between warehouses without losing their history, and the group can see the whole picture without anyone compiling it.
Keeping the customer told
Communication sits on the job rather than beside it, and can happen because the work moved rather than because somebody remembered.
That is what turns chasing, confirmations and reminders from personal habits into something the business does reliably, with the history attached where the next person will look for it.
What Core connects to
Core is the record the rest of the platform works from. Moovi Agent surveys against it. Moovi Crew works the job it describes and reports back what actually happened. Moovi Warehouse takes custody of goods that arrived through it. Invoicing bills from it, Optimisation compares what was assumed against what happened, and My Moovi lets the customer act on it rather than on a copy.
That is the difference between software that records a removals business and software that runs one. Set out neutrally in removals CRM vs operating platform.
For operators running more than one branch, see multi-site operations.
See Moovi run end to end. Book a demo at www.moovi.digital/book-demo.